Female viewership of esports increasing

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February 21st, 2019, 16:14 Posted By: wraggster

It's no secret the esports scene has had issues appealing to women, but there are some indications the situation is at least improving. A brief released today by market research firm Interpret indicates that women and girls are making up a significantly larger share of the esports audience than they were just two years ago.
According to Interpret's latest quarterly online survey of around 9,000 US residents, 30.4% of people who watch esports on console or PC are female. That's up from 23.9% for the fourth quarter survey of 2016. Overall, girls and women account for 35% of people who play esports games on console or PC, and 20.3% of those who watch a specific esports league on those platforms.
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